000 00868nam a2200301u##4500
001 genk/212438
003 POUNB
005 20240110040248.0
020 _a0256139903
_c15.00
040 _aПОУНБ
_beng
041 _aeng
044 _aUS
100 1 _aPerreault,W. D.
_qWilliam D.
_4aut
245 0 0 _aBasic marketing
_ba global-managerial approach
_cW. D. Perreault, E. J. McCarthy
250 _a12th ed
260 _aBoston;
_bIrwin/McGraw-Hill
_c1996
300 _a833p.:
_bill
440 0 _aThe Irwin series in marketing
084 _a65.050.24я7
_2rubbk
700 1 _aMcCarthy,E. J.
_qE. Jerome
_4aut
942 _cBOOK
090 _xP 455
991 _bgenk
_c65.050.24я7/P455-798931
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _asheet
_bnb
_2rdacarrier
999 _c1680119
_d1680119